Porsche Informatik within the Porsche Holding

We develop automotive trade software. And nothing else. By developing custom business software for wholesale, retail and aftersales (service), as well as parts distribution and financial services, Porsche Informatik – a 100% daughter company of Porsche Holding Salzburg – contributes to the unbridled success of Europe’s largest automotive trading company. Part of the Volkswagen AG since March 2011, Porsche Informatik contributes its decades of IT know-how in the worldwide distribution of the Volkswagen group whilst maintaining its proven and successful business model as an autonomous company unit.

For 50 years we have been developing the future.

The Porsche Informatik IT competence centre has been shaping tomorrow’s automotive business since the Mid-Sixties. International and national, large and small projects: We develop the digital future in the markets of the Porsche Holding Salzburg and the Volkswagen group. The range of our services encompasses:

  • Product and process consulting
  • Software development
  • Rollout services
  • Training
  • Operation of ASP services
  • 1st and 2nd level support

Global perspectives.

550 humans stand behind the custom solutions of Porsche Informatik, which are centrally designed, developed and sustainably administrated in Salzburg. Our custom business software is currently deployed in 27 countries on four continents, and is tailored to meet the specific requirements of the markets.

Professional specialisation as the recipe for success.

As a daughter company of the Porsche Holding, and a Volkswagen Group company, Porsche Informatik is deeply rooted in the automotive business. This proximity to the customer gives our staff extensive knowledge about the business processes of the automotive trade..

  • Our range of services builds on this and is exactly tailored to the needs of the distribution organisations – from consulting to day-to-day support.
  • Our software development produces sustainable products on the basis of current technologies. To this end, we work with agile procedure models and have high quality standards.

Our strength as a company lies in the combination of our professional and technical know-how.

Code of Conduct.

Porsche Holding has worked to achieve its outstanding reputation during the 60 years of its existence in over 20 European countries, in China and in South America. Social responsibility and a high standard of ethics have made Porsche Holding what it is today: the most successful automotive distributor in Europe.

As a company with operations around the globe, to Porsche Holding compliance means that its employees not only abide by current law but also adhere to a set of moral principles that go beyond merely observing the law. These principles have been set down in the company’s own Code of Conduct. Naturally they apply to all levels of the Group and to all countries where Porsche Holding operates.

Porsche Holding Code of Conduct

Bild Meeting
Porsche Informatik Zahlen
Employees 550
Services 160
Countries 27

What's important to us.

Understanding processes,
to improve them.


To be able to improve processes, you have to understand them. Proximity to the automotive business is embedded in our identity. Our customer solutions rely on IT know-how and depth of expertise. Our staff have technological foresight, know the business processes and can accordingly advise our clients.

Innovative solutions, economic implementation.


Due to our long-term orientation, we think in products, not projects. Our solutions are continuously improved and enhanced. Our work has a strong focus on open-source and innovation. The business success of our customers is always our central aim.

Flat hierarchies,
independent teams.


We also work on large projects in small developer teams. The flat hierarchies allow our teams to operate highly autonomously. This ensures flexibility and a high level of independence and simultaneously more responsibility and self- organisation.

Management